Idea Simplicity is not the goal. It is the by-product of a good idea and modest expectations. - Paul Rand
Ideas Words Job Providing, meaning to a mass of unrelated needs, ideas, words and pictures - it is the designer's job to select and fit this material together and make it interesting. - Paul Rand
Content Design Design is the method of putting form and content together. Design, just as art, has multiple definitions; there is no single definition. Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated. - Paul Rand
I have trusted to my intuition to find the subjects, and I have written intuitively. I have an idea when I start, I have a shape; but I will fully understand what I have written only after some years. - V. S. Naipaul
It's always a good idea to demonstrate to your coworkers that you are capable of withstanding a tremendous amount of pain. - Ron Swanson
I'm insecure about everything, because... I'm never going to look in the mirror and see this blond, blue-eyed girl. That is my idea of what I'd like to look like. - Cher